Proud of our brands
Bright eyes, a shiny coat and a playful personality are the telltale signs of any healthy pet, and it all starts with a proper diet. That's why we're working continuously to advance the science of health and nutrition for pets. Keep your pet happy, healthy and strong with Purina.
Cat brands
Felix
To satisfy the needs of our mischievous rascals, discover the irresistible range of Felix products: tasty meals that look like food you might have cooked yourself with sensational combinations of textures and flavours to delight your cat’s senses: flavourful jellies, sauces and even crunchy toppings! It’s hardly surprising that clever cats get Felix.
Fancy Feast
When it comes to crafting meals cats love, no one does it quite like Fancy Feast. With the belief that right ingredients can make an ordinary day extraordinary, the Fancy Feast range is crafted with a perfect combination of ingredients to provide the delicious taste, quality and nutrition every cat will love. Thoughtfully crafted, gourmet recipes for a culinary experience that will excite your cat any time, every day.
Purina One
Specifically formulated to meet the complete nutritional needs of cats, Purina One is available in both life stage and lifestyle formulas. The advanced tailored nutrition in Purina One means that in just 3 weeks, you could see a visible difference in your cat’s health.
Friskies
Your cat's personality brings something very special to your home. To help keep him happy and healthy, Friskies is specially formulated with all the essential nutrients he needs, in a range of recipes he loves, so he can continue to surprise and delight you every day, for years to come!
PRO PLAN Cat
Every cat has different nutritional requirements, and these will change at different points in life. PRO PLAN is the most advanced nutrition for the health and life of your cat. From nutrition with probiotics that supports the immune system to world’s first breakthrough cat food which can help to reduce allergens in cat hair and dander. Our innovative nutrition is powered by a team of 500+ nutritionists, veterinarians and scientists, which can provide scientifically proven benefits that help support wellbeing through all stages of your cat’s life.
PRO PLAN Veterinary Diets
The PRO PLAN Veterinary Diets range has been created to help veterinary surgeons provide nutritional support for specific health conditions in cats. The range of clinical diets and related products enables vets to strengthen the effectiveness of overall treatment protocol with targeted, science-based and proven formulas.
Dentalife Cat
Purina Dentalife delicious daily dental cat treats help clean teeth easily and effectively with their scientifically designed crunchy and porous texture. Start your cat on a daily oral care routine with Dentalife Cat treats—the crunch that cleans!
Dog brands
Alpo
Don’t complicate your dog’s food. Get to the meat of everything your dog both loves and needs with Purina ALPO dry dog food! Great meaty taste with a complete and balanced nutrition.
PRO PLAN DOG
Every dog has different nutritional requirements, and these will change at different points in life. PRO PLAN is the most advanced nutrition for the health and life of your dog. From nutrition that supports the immune system to targeted nutrition to fuel your dog’s mind or help ease sensitivities. Our innovative nutrition is powered by a team of 500+ nutritionists, veterinarians and scientists, which can provide scientifically-proven benefits that help support wellbeing through your dog’s life.
PRO PLAN Veterinary Diets
The PRO PLAN Veterinary Diets range has been created to help veterinary surgeons provide nutritional support for specific health conditions in dogs. The range of clinical diets and related products enables vets to strengthen the effectiveness of overall treatment protocol with targeted, science-based and proven formulas.
Supercoat
It takes a precise combination of nutrients to keep your dog at their healthy best. Which is why the experts at Supercoat® have developed SMARTBLEND®- the precise combination of high-quality ingredients blended with 22 essential vitamins and minerals, so you can be confident you are nourishing your dog with the tailored nutrition they need
Total Care
The Total Care® range of products make it easy to make the right choices and provide the best care for your pet. The portfolio features health care products to prevent and protect against parasites, collars & leads for all your walking needs, toys to comfort, entertain, or keep them occupied, shampoo and grooming tools to keep their coat clean and groomed, and training pads for puppies and elderly dogs. Total Care® is there to show them you care. Only available in Australia.
Tux
The TUX biscuit is a New Zealand icon – loved by dogs for its flavour and texture; loved by dog owners for its convenience, balanced nutrition and trusted ingredients. Available as both the iconic TUX triangle biscuit and kibble, TUX is proudly New Zealand made and sold. Only available in New Zealand.
Dentalife Dog
With a unique chewy porous texture and distinct ridges that massage the gum, this dental chew, designed for daily usage, is scientifically proven to reduce tartar build-up and it works through a natural cleaning action.